FMI Emerge @ the Summer Fancy Food show
Stop by and visit - we will be in the Food Safety Solutions Center or let's set a time in advance emerge@fmi.org
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Emerge Virtual Happy Hour: Bringing Your Brand Story to Life
A compelling brand story can generate major engagement and excitement for your brand! Katie Mleziva, Chief Strategist of Real Food Brands and FMI Emerge mentor, shares the building blocks of a strong brand strategy, which is the foundation for creating a strong brand story. Dial in to learn from her approach to building a successful brand story […]
Free
FMI Webinar: A Deeper Dive into Food Retail Emerging Trends
Webinar Description: This 60-minute interactive online seminar (the second of 3) will reinforce leadership concepts and activate a "Skills at Work Challenge" to test new leadership behaviors. During the webinar, participants will be introduced to their second Skills Challenge. If you miss the live version on July 9, you can view the on demand version. […]
Emerge Virtual Happy Hour: Collaborating with Retailers to Engage Shoppers with Daniel Lohman
You want shoppers to love your brand as much as you do, so you spread your message. But getting shopper engagement isn’t a one man show. To win on the grocery shelves, you need retailers to buy-in too. Dan Lohman, Strategic Advisor and president of Brand Secrets and Strategies, is an expert in the collaboration […]
Emerge Virtual Happy Hour: Don’t Play Small Ball with Your Strategy with Bob Wheatley
Is your business set-up to stay small? Figuring out the best brand strategy for growth can be overwhelming, but you have to think big to grow big. Bob Wheatley, CEO of Emergent, breaks down how. He’s on a mission to transform the growth potential of small businesses like yours by helping understand and address the […]
Inmar Webinar: Rising Above the Rest – Three Keys for Emerging Brand Success
There is unprecedented opportunity for emerging brands in the current food retailing landscape. Inmar Analytics apply technology and data science to improve outcomes for consumers and those who serve them. This webinar is intended to aid brands in understanding the opportunities and challenges they face such as gaining shelf space at retail, competing with […]
Emerge Smarter: Marketing Planning Like a Pro with Rajat Kapur
Before you go to market, you need a plan. But what separates a mediocre plan from an effective plan? Raj Kapur, Managing Director of &Marketing, brings over 20 years of marketing and sales strategy development with small, mid-sized, and Fortune 50 companies to the Emerge community. Through his work helping emerging brands, he knows what […]
Emerge Smarter: Digital & eCommerce Best Practices for Food & Beverage Brands
From e-commerce to email marketing, social media to SEO, brands of today need to connect with their buyers online. In the everchanging eCommerce landscape, today’s solution can be tomorrow’s relics. Ed Hoffman, Senior VP of Padilla, has 25 years of experience hacking marketing trends to get results for brands like you, and will be hosting […]
FMI Webinar: Lead From Where You Are!
Webinar Description: This 60-minute interactive online seminar (the third of 3) will reinforce leadership concepts and activate a "Skills at Work Challenge" to test new leadership behaviors. During the webinar, participants will be introduced to their second Skills Challenge. If you miss the live version on August 6, you can view the on demand version. […]
Emerge Smarter: Protect Your Intangible Assets – Branding, Labeling, Certifying & Partnering with Gus Spheeris
Many emerging brands realize an intellectual property risk existed for their business after it was too late. Join us for this interactive call with Gus Spheeris, FMI Emerge mentor, and attorney. He’ll share common intellectual property (IP) challenges emerging brands face, and how to maneuver them. He’ll also cover how to evaluate potential business partners, […]