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Lead Your Category. Don’t Chase It.

Lead Your Category. Don’t Chase It.

Julie partners with CPG founders to build sustainable, profitable businesses while navigating the decisions that come with growth. With deep experience in corporate leadership and hands-on advisory work, she brings clarity when complexity slows progress.

She’s known for getting to the heart of what matters fast and designing a clear path forward. By connecting product, audience, channels, leadership, and execution, Julie guides founders into confident, aligned action.

Julie believes in the power of food. It heals, connects, and brings people together through stories, heritage, and culture. Food sparks joy, builds community, and reminds us why the brands we create matter.

She hosts the EmergeCPG Pavilion at the Summer Fancy Food Show, bringing together founders, buyers, and industry leaders in a high-impact destination. She also speaks at the Your Mindset Summit with her friend and industry colleague Keith Kohler, sharing practical leadership skills founders need as they step from founder to CEO.

At the core of Julie’s approach is a philosophy that high-performing businesses come from intuitive leadership, trusted support, and consistent, aligned action. She partners closely with founders to create the impact they’re here to make—with their brand, their business, and their life.

Emerge Alliance Partners:

You don’t have to navigate growth alone. With trusted mentors, industry partners, and a nationwide founder network, you gain the insight, momentum, and support to make bold moves and build a brand that stands out.

  • Specialty Food Association (SFA): Advancing the specialty food industry
  • Maine Center for Entrepreneurs (MCE): Supporting Maine’s most promising founders
  • SNAC International: Bringing the snack industry together
  • Food Industry Association (FMI): Serving retailers and wholesalers across the U.S. and beyond