Category: Uncategorized
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November 18, 2024
5 (Not So Secret) Elements of Successful Club Store Packaging
Follow Costco’s 5 x 5 Rule for creating great club store packaging designs and see your product sales soar. By Michael Carrier, Director of Package Development at Berkley International. Read Full […]
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July 3, 2024
Get Your Free POS Data Reports
During a recent live training, we talked with our friends at SPINS about two affordable ways they’re giving CPG founders access to the competitor, category, consumer purchase insights and analytics […]
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May 25, 2023
All-Day Snacking Trend Not Slowing Down
Interesting to see that the trend toward all-day snacking has yet to slow down. “What may have started with pre-pandemic on-the-go lifestyles has continued in the wake of an unconventional […]
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January 14, 2022
2022 Social Media Playbook
While each social media channel has its own type of personality and appeal, finding the right mix will be important to winning your marketing game in 2022. Check out best […]
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January 7, 2022
SNX SNAC Tank Competition to Award $10k to Most Innovative Snack “Start Up”
Emerge partner SNAC International is launching SNAC Tank, a pitch competition at #SNX2022 judged by CAVU Venture Partners’ founder and managing partner Rohan Oza. SNAC International’s all-new education and networking forum for snack producers and suppliers, will […]
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November 3, 2021
Understanding 7 Popular CPG Certifications
With hundreds of new food and beverage products launching every day, how do you make sure yours stands out from the crowd and gets the attention of both consumers and […]
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May 10, 2019
The Rise of Plant-Based and the Opportunity for Produce
Plant based products are on the rise, but is there a place for the produce industry in the trend? Produce Retailer breaks down who is buying plant-protein products and how […]
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November 29, 2018
Vetting a Co-Packer
Thank you to FMI Mentor, Patrick N from New Point Marketing for sharing this excellent Workshop Q &A on
Co-Packer Start-Up Costs & Lead Times
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Dive into the Q & A and you will gain insights great questions: -
September 11, 2018
Distribution or Velocity – Insights from a FMI Emerge Mentor
How many stores, shelves, doors, are you in or on? In some form, that is the most frequently asked question of a founder of an emerging brand. In my opinion, that question perpetuates the wrong strategic focus. I will admit, I have a strong opinion on this issue. Chasing ACV, getting sucked in by the allure of store count, can kill a brand before it ever really gets started.
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August 31, 2018
The zen of slow cooking Expands via Kroger Ship
FMI Emerge Mentor, Meg Barnhart marries up FMI Digitally Engaged Food Shopper insights and her company’s ecommerce strategy.
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In a news story published August 31, 2018, The zen of slow cooking Expands Distribution Through Kroger Ship, the story shares that as demand for the convenience of online grocery shopping grows, the largest grocery chains are turning to their customer’s favorite food brands to stock their digital shelves. As of August 1, 2018, throughout the U.S., Kroger shoppers can now order from, and have their groceries delivered to their home. In their grocery orders, now Kroger shoppers can add the zen of slow cooking spice blends to their online orders through Kroger Ship, helping to make their home cooked meals even better.