Many emerging brands realize an intellectual property risk existed for their business after it was too late. Join us for this interactive call with Gus Spheeris, FMI Emerge mentor, and attorney. He’ll share common intellectual property (IP) challenges emerging brands face, and how to maneuver them. He’ll also cover how to evaluate potential business partners, […]

Packaging plays a central role in the experience your consumers have with your product and brand.  Packaging protects and preserves your product.  It communicates your brand values and critical product information.  It can even enhance the usability of your product. As one of the leading suppliers of packaging to the food industry, and both a […]

COMPLIMENTARY WEBINAR: Tuesday, August 20 from 2 p.m.-3 p.m. EST Supply Chain Risk: Where Does Your Liability Reside in the Food Supply Chain? Responsibility is shared by everyone: wholesaler, packager, distributor and retailer. What types of records and best practices should you require of your suppliers to protect your own company? New regulations and testing […]

COMPLIMENTARY WEBINAR: Thursday, August 22, from 2 - 3 p.m. EST The aim of the webinar is to provide a clear view of how the promotion landscape has shifted in the first half of 2019 and to examine the strategic and financial implications for players in the food retailing space. In this one hour session, Inmar’s […]

There’s lots of focus on using quantitative research such as POS and panel data to understand your category, the competition and sales performance for your products.  And, surveys are used constantly to get consumer insights.  But, do you know how best to conduct and use qualitative research to drive sales and grow your business? Stephanie […]