In the age of social media, influencer marketing has made its way to the forefront of product advertising and companies are devoting more time and effort to the strategy than […]
Natural Products Expo is all about connecting. Connecting brands with buyers, entrepreneurs with investors, and experts with those striving to learn more. And then we take a step back to […]
Today’s households are eating in increasingly personalized ways as they pursue individual aspirations of eating well, challenging the food shopping experience. Join us as we explore how online shopping, desires for health and well-being and the quest for transparency can all be consumer expressions of personalization. The focus of this year's 2019 U.S. Grocery Shopper Trends study […]
For small brands, successfully finding space on Walmart’s shelves can help fuel growth and brand equity. Marisa Goldstein, FMI Emerge mentor and Director of Sales at Sage Tree, will share […]
Effective trade promotion management is an opportunity for many CPG companies, as they spend substantial amounts of money on promotions with retailers designed to boost revenue or increase market share. […]
The food retail industry is reporting numerous positive trends as it grapples with old issues and confronts new challenges. Join FMI’s President and CEO Leslie Sarasin on Thursday, October 3, […]
Foodservice is a key differentiator and growth generator for grocery retailers, but it’s also an area of widely varying consumer wants and needs. Age, income, geography and many other factors […]
All small brands want growth, but the quickest path to it can be difficult to discern through the forest of information and options. Elliot Begoun, FMI Emerge Mentor and Founder […]
Do you know how to construct a pitch that best represents your brand? Developing and delivering a pitch doesn’t have to be as intimidating as it may seem. From seeking […]
During the upcoming webinar, “Top Trends in Fresh – Balancing the Store Aisle Pendulum: Connecting Fresh and the Entire Store for Sales Success,” FMI and IRI will delve into the latest sales […]
