Emerge Smarter: Protect Your Intangible Assets – Branding, Labeling, Certifying & Partnering with Gus Spheeris

Many emerging brands realize an intellectual property risk existed for their business after it was too late.

Join us for this interactive call with Gus Spheeris, FMI Emerge mentor, and attorney. He’ll share common intellectual property (IP) challenges emerging brands face, and how to maneuver them. He’ll also cover how to evaluate potential business partners, such as competitors who turn into a joint venture, or expansion plans with investors.

Gus is a stickler for sharing easily-digestible and straightforward information on complex legal topics, so he’ll be speaking in plain English and will stay away from legal jargon.

All call times indicated are Eastern Standard Time.