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DTSTART;VALUE=DATE:20191210
DTEND;VALUE=DATE:20191212
DTSTAMP:20260620T001739
CREATED:20191023T141401Z
LAST-MODIFIED:20191024T155147Z
UID:5577-1575936000-1576108799@emergecpg.com
SUMMARY:Seminar & Networking Event: Becoming a More Effective Sales Manager
DESCRIPTION:Join John Maggiore\, leading broker and consultant and former Natural Category Manager with Stop & Shop and Bob Burke\, consultant\, co-author of The Natural Products Field Manual\, and former Vice President at Stonyfield Farm\, for their 2-day comprehensive sales seminar at Nutter McClennen Fish LLP\, 155 Seaport Blvd\, Boston\, MA. \nDuring this event\, learn from these featured speakers: \n* John Raiche Senior Vice President of UNFI\, on growing your business with UNFI and understanding the tools available to manufacturers \n* Danelle Rydel\, Director of Member Relations at INFRA on succeeding with the Independent Natural Food Retailer Association \n* Kayla Davis\, UNFI Supplier Development Manager\, Introduction and overview of a new initiative at UNFI for small vendors called UNFI Next \n* Betsy McGinn of McGinn e-commerce Consulting on succeeding on Amazon and overall in e-commerce \n* Tim Sperry on successfully navigating your way through Whole Foods \n* Rob Leichman\, The Lyric Group\, on “Going Deep in Metro New York”\, i.e. filling out distribution in all the nooks and crannies of one of the biggest markets in the US\n* James Curley of Upgrade Partners on best practices on implementing case-pack changes and price changes\n* Alice Mintz\, Senior Manager\, SPINS on using syndicated data to fully understand your business and tell your sales story to the trade \n* Ed Rowland\, Rowland Global LLC on building and growing your Chain Drug channel business \nThis is ideal for entrepreneurs\, new hires\, experienced veterans new to the channel\, and others looking to stay current with great networking and problem solving. It is also great for customer service\, marketing and financial staff who could benefit from a greater understanding of the sales process – View the full agenda and registration form. \nAttend either day\, or both days. See hotel savings on form.
URL:https://emergecpg.com/event/becoming-a-more-effective-sales-manager-seminar-networking-event/
LOCATION:Nutter McClennen Fish LLP\, 155 Seaport Blvd\, Boston\, MA\, 02110\, United States
CATEGORIES:education,Networking,Sales
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DTSTART;TZID=America/New_York:20191203T140000
DTEND;TZID=America/New_York:20191203T150000
DTSTAMP:20260620T001739
CREATED:20190517T144540Z
LAST-MODIFIED:20191205T201723Z
UID:4421-1575381600-1575385200@emergecpg.com
SUMMARY:Emerge Smarter: Evaluating Your eCommerce Strategy
DESCRIPTION:Join FMI Emerge as we share a conversation with Betsy McGinn\, founder of McGinn eComm Consulting\, and Emerge Advisor\, on understanding the unique and ever-growing eCommerce landscape. She will share the current state of eCommerce for grocery buying\, shopper behavior trends and stats\, and her expertise on navigating the complexities of eCommerce within a multi-channel CPG business model. \nRegister to gain insights into: \n\nHow to evaluate if eCommerce is a viable channel for your brand and products\nHow to determine whether to use a retail partner\, third-party marketplace (like Amazon)\, or sell direct-to-consumer (DTC) through your own website\nHow to integrate eCommerce into your overall omni-channel strategy\n\nPrep for the call with the presentation and take notes on the worksheet. \nBetsy is the Co-Author of: The Amazon Roadmap: How Innovative Brands are Reinventing the Path to Market \nFMI Webinar: New Benchmarking Insights on the Omnichannel Roadmap to Success
URL:https://emergecpg.com/event/emerge-smarter-education-call-12/
CATEGORIES:e-Commerce,education,Emerge Smarter
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20191114T150000
DTEND;TZID=America/New_York:20191114T160000
DTSTAMP:20260620T001739
CREATED:20190517T143026Z
LAST-MODIFIED:20191115T145314Z
UID:4411-1573743600-1573747200@emergecpg.com
SUMMARY:Emerge Smarter: Re-thinking Your Packaging
DESCRIPTION:Did you know that the world is rapidly moving to replace petroleum-based single-use plastics with alternatives that come from new materials derived from nature? The confluence of trends and market dynamics related to single-use packaging is causing many to re-think all aspects of how it is used and made. The bioaccumulation of over-engineered plastics is not sustainable\, thus creating an opportunity to embrace flexible packaging. Legislative action combined with purpose-driven businesses are forcing a movement towards Earth DigestibleTM alternatives that do not rely on collection and repurposing/recycling. \nJoin Emerge mentors\, Jake Hebert and Kelly Williams to learn about the following topics: \n\nIs it time to re-think the role of packaging in your business?\nWhat is Earth Digestible packaging\, and why should you be thinking about it for your brand?\nWhat are your options for more sustainable flexible packaging today and tomorrow?\nHow can you leverage your packaging such that it is a profit center?\n\nAll calls are Eastern Standard Time. \nToll-free dial-in number (US/CA): (844) 419-4704 \nConference code: 7046864807
URL:https://emergecpg.com/event/emerge-smarter-education-call-9/
CATEGORIES:education,Emerge Smarter,Packaging and Design,Sustainability
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20191107T140000
DTEND;TZID=America/New_York:20191107T150000
DTSTAMP:20260620T001739
CREATED:20190517T144410Z
LAST-MODIFIED:20191115T145336Z
UID:4419-1573135200-1573138800@emergecpg.com
SUMMARY:Emerge Smarter: Are your contracts setting your brand up for success?
DESCRIPTION:Learn how to walk through a contract and use language that is effective and will support your brand early on and protect you for the long haul. Understand how to negotiate great deals and spot the illusions in contracts. Cut through confusing and complex clauses\, so that you feel confident legally as your company grows\, with Gus Spheeris\, Emerge Mentor and Attorney at Law: JSP Law & Advisory\, LLC. \nGus is accepting questions prior to the call to help you navigate through odd or complex provisions from your own agreements. If you have a specific example of confusing legal jargon that you’d like clarified and simplified\, email the example to jpryor@fmi.org by Monday\, November 4th (please omit sensitive information or replace with generic names). \n  \nAll calls are Eastern Standard Time. \nToll-free dial-in number (US/CA): (844) 419-4704 \nConference code: 7046864807
URL:https://emergecpg.com/event/emerge-smarter-education-call-11/
CATEGORIES:education,Emerge Smarter,Negotiations
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20191017T150000
DTEND;TZID=America/New_York:20191017T160000
DTSTAMP:20260620T001739
CREATED:20190517T134821Z
LAST-MODIFIED:20191018T145007Z
UID:4405-1571324400-1571328000@emergecpg.com
SUMMARY:Emerge Smarter: How to Create a Winning Investor Pitch
DESCRIPTION:Do you know how to construct a pitch that best represents your brand? \nDeveloping and delivering a pitch doesn’t have to be as intimidating as it may seem. From seeking out investors who align with your brand and identifying what key components might interest them\, to understanding your pitch structure and developing appropriate content\, we’ve got you covered. \nJoin Michael Movitz\, FMI Emerge Mentor and Founder of The Movitz Group\, to learn more about creating a winning investor pitch. Michael works with early stage brands to help raise capital and build revenue by conducting a deep dive of their financials from an investor’s perspective. Dial in to learn how to knock that investor’s pitch out of the park! \nAll calls are Eastern Standard Time. \nToll-free dial-in number (US/CA): (844) 419-4704 \nConference code: 7046864807
URL:https://emergecpg.com/event/emerge-happy-hour-education-call-8/
CATEGORIES:education,investing
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