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X-WR-CALDESC:Events for Emerge
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DTSTART;TZID=America/New_York:20190620T150000
DTEND;TZID=America/New_York:20190620T160000
DTSTAMP:20190809T143354Z
CREATED:20190503T184231Z
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UID:4282-1561042800-1561046400@emergecpg.com
SUMMARY:Emerge Virtual Happy Hour: Accelerating Your Food Business's Growth with Cullen Gilchrist
DESCRIPTION:You want to grow your brand to national distribution and beyond\, but do you know the way? Cullen Gilchrist does.  As CEO and Co-Founder of DC Food Accelerator\, Union Kitchen\, Cullen has partnered with food businesses of all sizes to grow and accelerate their success by connecting them with the resources\, capital and networks that they need. Dial-in to learn how business owners like you go from cornering your local market\, to gaining regional and nation-wide distribution.
URL:https://emergecpg.com/event/emerge-happy-hour-accelerating-your-food-businesss-growth-with-cullen-gilchrist/
CATEGORIES:Branding,Retailer Insights,Retailer Relationships
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190611T140000
DTEND;TZID=America/New_York:20190611T150000
DTSTAMP:20190809T143405Z
CREATED:20190501T152548Z
LAST-MODIFIED:20190809T143405Z
UID:4237-1560261600-1560265200@emergecpg.com
SUMMARY:Emerge Smarter: SEO for Brand Awareness and Sales with Kyle Steele
DESCRIPTION:With grocery e-commerce on the rise and new providers entering the market every day\, brands need digital visibility to get ahead of the game. Kyle Steele\, Emerge mentor and president of SEO Expert is a pro at catching and maintaining the attention of online shoppers. On this informative call\, Kyle breaks down how to build your brand online by optimizing web development\, copy\, and more so you can stop chasing online sales and have consumers coming to you!
URL:https://emergecpg.com/event/emerge-smarter-using-seo-to-build-brand-awareness-and-drive-sales/
LOCATION:Kyle Steele
CATEGORIES:Branding,e-Commerce,Retailer Insights,Sales
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190522T140000
DTEND;TZID=America/New_York:20190522T150000
DTSTAMP:20190809T143538Z
CREATED:20190425T195818Z
LAST-MODIFIED:20190809T143538Z
UID:4189-1558533600-1558537200@emergecpg.com
SUMMARY:Emerge Smarter: The Three-Fold Path to Brand Growth with Elliot Begoun
DESCRIPTION:*NOTE: All call times are Eastern Standard Time (EST) \nAll small brands want growth\, but the quickest path to it can be difficult to discern through the forest of information and options.  If you’re looking for clarity\, you’ve come to the right place! In this week’s Happy Hour\, Elliot Begoun\, Brand Growth Strategist and Founder of The Intertwine Group distills over 25 years of experience in the food and beverage industry into a scientific approach to scaling your brand. \nDial-in and chat to learn the paradigm shift early-stage brands need to enable rapid growth and the three steps that make it happen. Elliot will explain how to develop a measurable growth hypothesis\, test your hypothesis in a way that creates valuable insights\, and form the connections that will accelerate growth. If you’re ready to cut through the confusion and grow your brand\, don’t miss this enlightening session!
URL:https://emergecpg.com/event/fmi-emerge-happy-hour-the-3-fold-path-to-brand-growth-with-elliot-begoun/
CATEGORIES:Branding
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20190501
DTEND;VALUE=DATE:20190503
DTSTAMP:20190425T183730Z
CREATED:20190319T004315Z
LAST-MODIFIED:20190425T183730Z
UID:3625-1556668800-1556841599@emergecpg.com
SUMMARY:Becoming a More Effective Sales Manager in the Natural and Specialty Channel Seminar and Networking Event
DESCRIPTION:Becoming a More Effective Sales Manager in the Natural and Specialty Channel Seminar and Networking Event (May 1-2\, 2019) \nHosted by Natural Products Consulting \nJohn Maggiore\, leading broker\, and consultant and former Natural Category Manager\, Stop & Shop and Bob Burke\, consultant\, co-author of The Natural Products Field Manual\, and former Vice President at Stonyfield Farm will be running their 2-day comprehensive sales seminar at Alliant Americas\, 353 North Clark Street\, Chicago\, IL \nPeople are welcome to attend either day\, or both days. See hotel savings on form. \nEmerge Subscribers receive $100 off the registration cost. \nIn addition\, we are pleased to present as featured speakers: \n* Katie Paul\, VP Category Management and Growth Solutions\, KeHE Distributors \n* Drew Hopp\, 8451°\, Kroger Merchandising Client Lead\, Natural Foods \n* Lisa Stahl\, VP Non-foods\, Johnson O’Hare\, on succeeding at Chain Drug and Walgreens. \n* Matt Filippini\, Ibotta\, On digital couponing and vehicles such as Ibotta. \n* Tim Sperry on successfully navigating your way through Whole Foods. \n* Cambria Copeland \, Beekeeper Marketing on succeeding at Amazon.\n* James Curley of Upgrade Partners on best practices on implementing case-pack changes and price changes.\n* Jason Loughrin\, Director\, Sales Strategy & Insights\, SPINS on using syndicated data to fully understand your business and tell your sales story to the trade. \n* Jeremy Smith\, LaunchPad on succeeding at Costco. \n* Rob Mortensen\, REM\, Ltd.\, on understanding the Canadian market and doing business in Canada. \nThis is ideal for entrepreneurs\, new hires\, experienced veterans new to the channel\, and others looking to stay current with great networking and problem solving. It is also great for customer service\, marketing and financial staff who could benefit from a greater understanding of the sales process – Please see attachments for full agenda. \nComplimentary beer and wine reception on Wednesday following the seminar at Alliant Americas for Sales seminar and networking attendees \nAlso at Alliant Americas \nPlease see the attached registration form or visit: \nhttps://www.naturalconsulting.com/seminars-calendar/2017/7/14/financing-your-consumer-product-company-natural-organic-specialty-retail-premium \nhttps://www.naturalconsulting.com/seminars-calendar/2017/7/12/becoming-a-more-effective-sales-manager-in-the-natural-and-specialty-channel \n  \n 
URL:https://emergecpg.com/event/becoming-a-more-effective-sales-manger-in-the-natural-and-specialty-channel-seminar-and-networking-event/
CATEGORIES:Branding
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190312T140000
DTEND;TZID=America/New_York:20190312T150000
DTSTAMP:20190211T195134Z
CREATED:20190207T193255Z
LAST-MODIFIED:20190211T195134Z
UID:3392-1552399200-1552402800@emergecpg.com
SUMMARY:Emerge Smarter – Packaging & Design Strategy
DESCRIPTION:Let’s face it\, we all judge products by their covers and go for what looks good. That’s why it’s important to understand how your products’ shelf appeal can land or lose your next consumer\, in a blink. Fred Hart and Avery Henderson of Interact Boulder will engage you with some ideas of what it takes to interact with consumers through strategic packaging and branding strategies that can give you a winning edge. Join us\, listen in and get answers to your questions.
URL:https://emergecpg.com/event/emerge-smarter-packaging-design-strategy/
CATEGORIES:Branding,Emerge Smarter,Packaging and Design
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